F*ck DSOs.

They want your practice. We want to fill your chairs.
Liking is AI-powered marketing for independent dentists who refuse to sell.

Book a Call See How It Works
40–50%

That's the pay cut after you sell to a DSO.

White Coat Investor
2,000+

DSOs in the U.S. There were 100 in 2010.

ADA / NDDS
0%

The equity we take from your practice.

 

You spent a decade building your practice.

Some PE firm wants to buy it for 5x collections and a handshake.

They'll cut your pay in half.

They'll set production quotas.

They'll put their name where yours used to be.

And they call this "support."

We call it a bad deal.

Same firepower.
No hostage situation.

Not a dashboard

We're not a dashboard.

Most dental platforms give you software and wish you luck. We give you the finished work. Campaigns running. Patients booking. Nothing for you to log into.

Not an agency

We're not an agency.

Agencies charge you for 5–10 people — most of whom have never been inside a dental practice. We use AI. No junior account managers. No "let's circle back on that." No billing you for a team that's also working 30 other accounts.

Definitely not a DSO

We're definitely not a DSO.

We don't take equity. We don't set quotas. We don't send brokers to your mailbox. We handle your marketing. You handle your practice. Your name stays on the door.

How it works.
(It's not complicated.)

01

We study your battlefield.

AI maps every competitor in your market — every DSO location, every practice running ads, every keyword they're bidding on, every gap they're leaving open. You'll see exactly who you're up against.

02

AI does the work.

Google Ads. SEO. Social. Content. Patient reactivation. Review management. Built and optimized daily — not "checked on monthly." No templates. Proven playbooks from 400+ dental practices — adapted for your market, your specialty, your patients.

03

You see the patients.

Not clicks. Not impressions. Not "reach." Patients. In your chair. With full attribution — you'll know which campaign brought which human being through your door. Every dollar traced from ad to treatment acceptance.

See the full breakdown

Built on 11 years of dental marketing data and intelligence from 400+ practices.

For dentists who'd rather
fight than sell.

The overwhelmed owner.

You're doing the dentistry, the marketing, the HR, the billing, the worrying. You need one of those off your plate yesterday. Start with marketing.

The implant hunter.

You spent $200K on training and equipment. Your CBCT sits idle 3 days a week. You don't need "brand awareness." You need 20 qualified implant consults a month.

The empire builder.

2–4 locations. Growing. You want DSO-level infrastructure without DSO ownership. One AI handles marketing across every office.

The one who almost signed.

The broker's offer is based on a multiple of your collections. With proper marketing, we can 1.5–2x your collections — and your practice valuation — in the first year. Sell later, on your terms, for twice the number. Or don't sell at all.

The DSO down the street is marketing to your patients right now.

Book a Call

30 minutes. No bullsh*t. We'll show you your competitive landscape.